Pack Light. Protect Heavy. Our Conscious Travel List.

At KOOK, we’re not into overpacking — in fact, we believe the best trips are the ones where you rinse off in the ocean, dry in the sun, and carry only what you love. Whether you’re headed to a cold-water surf retreat in Lofoten or island-hopping through Central America, your gear should perform, look good, and respect the planet.

Here’s what’s in our dream KOOK travel bag — and a few of the brands (and destinations) we swear by:

GEAR & BEAUTY ESSENTIALS

🧴 OSEA Malibu – Seaweed-powered skincare, born in Malibu and backed by marine science. It’s one of the few brands we trust to be truly reef-safe and luxurious enough for post-sun pampering.

🌊 Activist Skincare – Transparent ingredients, refillable packaging, and high-performance formulas. It’s the no-BS beauty brand every conscious traveler should pack.

👙 Wolven – Swimwear and activewear made from recycled plastic bottles. Bold prints, flattering cuts, and a mission we vibe with: sustainability can be sexy.

🧴 KOOK Pre-Swim Hair Mask (duh) – Designed to lock in moisture, protect against salt + sun, and rinse out clean without polluting the reef. Consider this your daily armor — no matter the climate.

APPAREL & ACCESSORIES

🧢 Outerknown – The blueprint for circular fashion. Their ECONYL trunks and organic cotton layers are as rugged as they are good for the planet — ideal for everything from boardshort mornings to café hangs.

🧣 Ridge Merino – Soft, breathable, and sustainably sourced merino layers that are perfect for post-plunge coziness or chilly campfire nights.

🕶️ Pela – Compostable phone cases and sunglasses that actually look cool. Bonus: they’re part of the SeaTrees climate collective, just like us.

DESTINATIONS WE DREAM ABOUT

🏄 Baja California, Mexico
For dusty roads, warm waves, and a first-hand look at SeaTrees reforestation work. Spend your days surfing and your nights stargazing.

🧘♀️ Nosara, Costa Rica
Jungle mornings, glassy reef breaks, and wellness woven into every moment. A top pick from KOOK community members chasing waves and stillness.

❄️ Lofoten, Norway
The cold plunge of a lifetime. Come for the midnight sun surf, stay for the epic fjord dips, and pack every wool layer you own.

WHO INSPIRES OUR TRAVEL STYLE

📍 @brooklyn.hawaii – Surfer, artist, and wanderer whose life by the sea always feels like a dream.

📍 @chelseakauai – Movement and mindfulness in motion. Her approach to adventure is intentional, poetic, and always grounded.

📍 @sineadcrowe – For packing inspo that blends function with fashion. (Yes, your gear can look this good.)

📍 @saltyluxe – The ultimate guide to barefoot luxury and sustainable travel. We’ve got a few KOOK customers who discovered their favorite surf spot through her.

TRAVEL LIGHT. LIVE DEEP.

Our goal isn’t to travel more. It’s to travel better. With less plastic, more intention, and products that hold up — not harm — in the places we love most.

💼 What’s in your KOOK bag?

Tag us @got.kook with your must-have travel items or flat lays — we’ll share our faves and maybe even surprise you with a little something for your next trip.