Coral Reefs Under Pressure: How Small Changes Make a Big Impact

Protecting your playground: starts with your shower shelf.

Coral reefs cover less than 1% of the ocean floor but support more than 25% of all marine life. They are biodiversity powerhouses and critical ecosystems that protect coastlines, feed communities, and absorb carbon dioxide.

Yet today, they are under threat from rising ocean temperatures, pollution, overfishing—and surprisingly, the beauty industry.

Many sunscreens, conditioners, and body products contain chemicals like oxybenzone, octinoxate, avobenzone, and octocrylene that contribute to coral bleaching and DNA damage in marine organisms. 

At KOOK, we believe that protecting the ocean starts with everyday decisions. That’s why our formulas are 100% reef-safe and verified free of harmful chemicals.

5 Easy Swaps That Add Up:

1. Ditch synthetic fragrance and use unscented or essential oil-based products.

2. Switch to a reef-safe SPF like Raw Elements or Stream2Sea.

3. Use KOOK instead of leave-ins that wash into the ocean mid-session.

4. Choose shampoo bars or refillable bottles to reduce plastic waste.

5. Buy from brands that give back to marine restoration projects.

Every time you shop, you're voting for the future of our reefs.

Make the KOOK Swap Tag your reef-safe routine with #ProtectYourPlayground and follow @got.kook for more sustainable lifestyle tips.