OCEAN-PROOF BEAUTY.
REEF-SAFE ESSENTIALS THAT CARE FOR BOTH BODY & SEA.
WHERE SELF-CARE MEETS REEF-CARE.
Ocean-proof products designed for 8 hours of hardcore exposure. Protect yourself from sun, salt, surf, and sweat - without harming the reefs.
BE A KOOK. GET IN THE WATER.
KOOK (N.): One whose ideas or actions are eccentric, fantastic, or insane. For us, it's a badge of honor for those who are fully committed to chasing waves.
KOOK is hair & skin care for a life lived in the ocean. Designed to perform on all hair types during all adventures. Good for the environment. Made in Los Angeles. Tested on ocean lovers around the world. 100% protection from saltwater, UV rays, & bad vibes.
EVERY PURCHASE PLANTS A MANGROVE.
Our community in motion: